Cardigan town Wi-Fi

Cardigan a busy market town in Ceredigion sought the consultancy services of Telemat IT Services to develop the town Wi-Fi service, initially intended to provide connectivity to visitors and regional shoppers. The project delivered by our team exceeded expectations. The solution now offers:

  • Wi-Fi across the shopping and wider areas.
  • Tracking visitor movement across the town.
  • Data analysis that can detail busy and quieter periods of customer shopping and leisure habits.
  • Direct, permission-based marketing opportunities to visitors via their mobiles and tablets.
  • Gathering of email and mobile contact details via permission-based software.

 

A monthly marketing service was then put in place to regularly send news updates on town activity to over 10,000 people (June 2020) to draw customers back for repeat visits.

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Antur Cymru Enterprise delivers the Business Wales contract in Mid, West and North Wales. Part of the group is Telemat IT Services who work with businesses to deliver cutting edge IT projects. The company champions businesses and the rural economy.

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